Editorial Content for Beauty Brands, Press, and Editorial.
“Let me live, love, and say it well in good sentences.” - Sylvia Plath
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We all have a need to belong – here’s why, and 7 ways to foster connection
Stylist Magazine
To mark International Women’s Day, which this year has a theme of ‘inspire inclusion’, Joy Ubani, the founder and host of Pivot & Thrive, shares a guide for building a deeper sense of belonging through friendship, community and embracing individuality.
As I got ready to meet up with my friends for dinner, I noticed something odd: butterflies in my stomach. The night was supposed to be a chance to catch up, to pore over what mattered and laugh at what didn’t, to let loose without the pressures of striving to fit in. It was meant to be our chance to belong. Click to read more.
5 stress-reducing strategies.
Stylist Magazine - Frame of Mind
The treats we might call self-care often don’t go far enough in truly tackling stress and enhancing emotional wellbeing. Psychologist Joy Ubani shares five things we should be doing beyond taking a bath (as lovely as that may be).
Last year I spent nearly £7,000 on self-care.
This included flights to Mexico, Europe and across several states in the US. Beautiful all-inclusive five-star hotels. Relaxing spa days. Monthly ClassPass subscriptions for guided Lagree pilates and yoga sessions. Each indulgence felt worth it. I lived in the moment. I escaped from stressful events with a commitment to do what felt right for me. Click to read more.
SKINN - Copyediting by Joy + copywriting by brand beauty editor
Why You Should Be Using Clinical-Grade Products
It’s one thing to keep a consistent skincare routine, however, maintaining an effective routine that adheres to your skincare goals is far more pertinent than just having skincare products sitting on your vanity. There are many ways to go about incorporating the right formulas for your skin needs that will aid in the maintenance of your overall goals. | Click to read more.
Personal blog - joyubani.com | Copywriting + copyediting.
Your life is not a group decision.
If we hold on to the false belief that we (or our circumstance) can only succeed if someone else cosigns our idea, we rob ourselves of living fully and taking agency over our lives.
We end up placing ourselves on a rollercoaster of emotions...constantly waiting for someone or something to decide for us. When in reality, our lives are not group decisions. So my beloved, let’s no longer wait until all conditions are perfect. And we definitely should stop waiting for permission.
You get to decide.
The decision comes from being radically honest with ourselves. What do you want? Is this thing congruent with your values?
We are so used to the reassurance of others that it's almost difficult to fully trust and rely our own voice or intuition. Instead, we give into the belief that we have to ask for permission to pursue our passions, to post the photo, to wear the outfit, to accept the date. | Click to read more.
Your Life is Not a Group Decision
XERO: Customer Stories - Nubian Skin
Ghost Copywriting (quotes) for Founder Feature
“Nubian Skin’s motto is: ‘Empowering women. Embracing our colour.’” says Ade. “That’s the ethos that I try to live by and have the brand really embody, because it’s really important to me that people know that they matter, their skin tone matters and that they are represented.” | Click to read more.
Image by Xero
Personal blog - joyubani.com | Copywriting + copyediting.
Letting Go Does Not Mean You Have Failed
Letting go does not diminish the core of who you are…nor should it point to the fallacy of failure. But rather the alchemy of release highlights your ability and acceptance of new, profound space for the person you are, opportunities you attract, and love you permit yourself to embrace…right here..right now. So, practice release as often and as radically as your growth permits. Release creates room for abundance. Let abundance be your norm. | Click to read more.
Radically Challenge Every Insecurity.
Personal blog - joyubani.com | Copywriting + copyediting.
“…Running from our insecurities leads to emotional and mental exhaustion. We enter cyclic thinking of what if, worst case scenarios, and “I wish” — that may never be resolved because we craftily leap over ever thinking of a positive case scenario…” | Click to read more.
Personal blog - joyubani.com | Copywriting + copyediting.
Slowing Down is a Power Move
It’s in our (sometimes forced) stillness that we take the biggest leap. And at times, the counterintuitive solution to productivity may lie in the very thing we resist and fear will impede our progress: slowing down. For me, slowing down was a power move.
The benefits to slowing down are numerous. When we’re still, we allow our minds to daydream – which makes us more creative and better at problem-solving. In Dutch, the term for this idea is known as “niksen” – taking conscious, considered time and energy to do activities like sitting motionless and doing nothing. Our current circumstance with social distancing vaguely reminds me of this extended stay in Atlanta.
A forced stillness. Now, as we are seemingly hindered from jumping rapidly from place to place, or job to job, there's an opportunity to let our ideas simmer. But, whether you chose to fill this time with productive projects or to simply rest, I hope in this season you tap into grace.
Grace to go at a pace, slow or fast, that feels right for you. Grace to stay focused and not to compare your journey, output, or creativity with others around you. Grace to chose your own pace.
For some, this period of stillness and social distancing screams: “DO MORE,” while for others, it's about grabbing hold of an opportunity to rest.
Either way, here's a sweet reminder to all my "I have to keep moving" people, to use this season to settle into God's grace. To let your ideas simmer. And to make your very own power move. You'll be amazed at your confidence in your ideas, and how unbending you are in your decisions. | Click to read more.